Product manager
Resume examples

Research and develop potential product improvements and features. Work closely with executive team to pitch revolutionary product ideas, and execute plans on time and under budget.

• Renegotiate contracts with development teams for ongoing work, saving $2.5 million per year.
• Boosted average customer spending by up to 50% through upselling similar offerings and products.
• Prepare product roadmap and development for public-facing development blog, soliciting feedback from top product consumers.
• Analyze all current product improvement plans to identify any potential synergies, avoiding duplication of effort and implementing a new feature for a fraction of the cost.

Strategically adapt the company’s brand for the target market, encompassing lifestyle, brand vision, and value proposition. Think long-term and develop roadmaps for potential additional programs and products.

• Work closely with vendors providing advertising services to establish proper tone and visuals appropriate to the target demographic, increasing demographic usage by 50% and overall usage by 75%.
• Demonstrated brand awareness with a strong focus on results, assisting on product development and pricing strategy.
• Managed the budget for advertising and promotional phases, creating evergreen advertising materials with high-quality imaging and messaging.
• Researched competitors and provided detailed analysis on product improvement possibilities.
• Created brand style guides and messaging guidelines.

Examine consumer demands, market tendencies, and prospective collaborations in terms of ROI and construct vs. buy decisions.

• Promoted the company's cross-functional partners' efforts to plan products and businesses.
• Created efficient sales strategies and product targets for brand communications and analyzed the market data.
• Allocated resources and worked closely with the engineering, sales departments, quality assurance, and production markets to promote the growth of the entire organization.
• Created, implemented, and upheld production schedules for various departments.
• Evaluated new product concepts and developed effective marketing strategies.
• Analyzed current solutions from competitors and looked for different potential.
• Collaborated with other stakeholders to evaluate joint venture and patent opportunities.

Spearheaded marketing efforts of regional teams throughout North America and Europe. Maintained consistent brand identity while overseeing creative development.  

• Utilized deep data analytics to exceed growth goals through brand communications, retail events, promotional campaigns, and affiliate programs.
• Developed and executed qualitative and quantitative techniques on market insights and branding; maximized brand awareness by 28 %.
• Developed multiple communication plans and advertising campaigns tailored to the unique business platform maximizing brand awareness and customer acquisition.
• Developed and executed product roadmap, marketing campaigns, marketing collateral, and product branding materials at each buyer stage; managed the creation of websites, case studies, and presentations.
• Improved social media presence by adding 800 new Twitter followers through content optimization.
• Served as liaison for senior management and marketing, sales, and compliance departments.

Revolutionize product features and offerings for the modern day by researching and outperforming the competition. Recruit top-tier talent to make the product competitive in all markets and attractive to enterprise-level customers.

• Consistently meet deadlines for regular product updates, improving quality of life features for a software used by thousands of customers daily.
• Introduced new ideas, concepts, and features to the development team and working closely with them to develop ideas for rapid development and timelines for more complex endeavors.
• Managed vendor agreements and leveraged a constantly growing user base to negotiate prices, saving 10% on multimillion-dollar expenses over a year.
• Maintained strong professional knowledge of trends and industry standards for a niche product.

Supervise the development and continued success of the company’s software product. Take ownership of the development of requested features while working within the allotted budget.

• Defined scope and requirements of requested feature and work closed with project managers to determine timelines and deliverables.
• Researched market and determined new goals and features for current products.
• Set the long-term vision of the product, developing 5-year plans.
• Consistently meet deadlines by working closely with development teams and identifying risks and issues, preventing them before they occur.

Supervised staff, ensured quality standards, trained recently joined team members, kept a close eye on production processes, and planned events.

• Created an excel macro and standardized reporting templates to improve data collection and cut turnaround time by 35%.
• Instructed new reps on the best practices for using hardware safely and adhering to procedures.
• Ensured secured use of the devices and prompt assistance whenever required.
• Managed producer by assigning duties and making plans.
• Acquired client feedback on commodities and conducted market analysis.
• Recognized product specifications and modified them in collaboration with clients.
• Worked to create innovative product prototypes with diverse design teams.

Located and addressed product gaps; generated new concepts to increase market share; enhanced the customer experience; and stimulated the company's growth by strengthening the customer experience.

• Worked to improve current products based on feedback and requests from customers.
• Organized sessions to define vital procedures for the development of new products.
• Established and evaluated the product requirements driven by the client and the firm.
• Developed long-term planning and determined the product line's corporate strategy.
• Planned simultaneous launch activities for multiple products.
• Restructured the corporate data sales division and launched the first comprehensive retail product.
• Articulated the company's unique competence and the quality of the product.

Built close relationships with clients to acquire a comprehensive knowledge of business demands and the market situation.

• Managed benchmarks, product showcases, and endorsements for performance assessment.
• Enhanced client experience by using skilled evaluation and communication.
• Formed teams and suggested solutions to address client complaints and accomplished the project earlier than the deadline.
• Defined a strategy to combine comparable items into a single, more streamlined product to reduce development expenses by 25%.
• Developed the technological vision in collaboration with designers and other SMEs (Subject Matter Experts) and assessed trade-offs between usability and performance requirements.