20Marketing manager resume examples found
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Built a new wholesale account base, while maintaining and growing current relationships. Collaborated with cross-functional teams on the product, marketing, and production timelines. Managed customer service of all wholesale accounts. Analyzed business to make strategic recommendations for growth. Created social media/marketing campaigns and Streamlined process improvement initiatives to increase productivity and efficiency. Orchestrated quarterly national tradeshows.
Developed annual business plans to drive sales growth and profitability working closely with C-Suite. Oversaw budget of $3M while directing team of 6. Led marketing, branding, advertising, POS marketing & concessions, web, and public relations.
Managed $70K marketing budget, including advertising, print collateral, trade shows and seminars, and services from an advertising company and a PR company.
Helped clients to enhance brand awareness and visibility, achieved market leadership, accelerated growth and revenue using paid search and SEO optimizing listings. Researched, organized, and spearheaded keywords for Pay-Per-Click service. Develop and execute successful social media campaigns that create a strong, visible online presence.
Oversaw all collateral updates across all agency departments, in various forms of media/content while simultaneously managing the IT, legal, graphic design, production, client services, and media personnel departments through the development and launch of a new website.
Executed channel growth and marketing strategy by identifying new partners, building a sales pipeline, influencing key decision-makers, and closing often high-profile deals. Transformed data and insights into profitable initiatives to increase ROI of marketing efforts by collaborating with multiple stakeholders and cross-functional teams including direct and channel marketing, solution architecture, product management, and account management, and agency partners throughout the sales cycle.
Supported senior marketing teams with building innovative products and digital services to connect and engage a wider customer base. Worked with diverse business communities, met with outside clients to discuss their marketing needs, and provided consultation and assistance to marketing and sales teams.
Researched current data tracking tools and assisted with setting up marketing budgets and allocating resources for future campaigns. Supported the team with online marketing initiatives such as SEO and content marketing. Built solid relationships with both internal staff and clients.
Worked cross-functionally with the company’s managers and coordinators to create and implement seasonal digital marking strategies based on several KPIs including awareness, conversion, engagement, and retention. Oversaw timelines and asset deliveries, and participated in cross-functional meetings.
Worked closely with the company’s vice president of marketing to create an action plan to increase brand awareness and performance to maximize profitability for our suppliers. Collaborated with the sales team to improve sales tools and promote products within the company’s portfolio.
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