Generated demand, leads, and highly lucrative opportunities; produced $1M revenue through prospective leads. Engaged clients/prospects during property visits. Grew client network and managed client relationships for revenue growth and profitability.
Played an integral role in the development and execution of marketing plans to reach targets from brand awareness to product promotion. Designed successful campaigns including and new logo, Web site, and marketing materials, internal and external messaging, internal communications, and coaching. Collaborated with sales team, directors, and marketing team to prepare RFI. And RFP’s.
Customized marketing strategy while targeting potential clients in different market segments. Optimized brand visibility through Facebook, Instagram, and Google AdWords. Promoted business through digital marketing, direct mail, radio and television advertisements, social media, and pay-per-click (PPC) campaigns.
Managed Inbound calls, maintained client database, and facilitated over 100 client meetings for managers to close accounts. Served as a liaison between the company and clients for effective implementation and integration of licensing solutions, and long-term retention of customers.